Tuesday, April 12, 2011

Indian Premier League available on Google TV

(cross posted on The Official YouTube blog)

Indian Premier League may only be four-years old, but it’s quickly become the hottest new addition to the world of cricket. And again this year, YouTube is bringing you all the action straight from the pitch of this superstar cricket extravaganza. With YouTube Leanback, you can watch IPL on Google TV.

In partnership with Indiatimes, fans can watch games as they happen, view entire past matches, and enjoy highlight clips of all 74 matches on Indiatimes’ YouTube Channel (www.youtube.com/indiatimes). This fourth instalment of IPL should be even more exciting than last year as two new teams Pune Warriors and Kochi Tuskers Kerala have joined the fray to battle it out with the eight veteran squads for the title.

The 51-day tournament kicked off Friday night with the returning champion Chennai Super Kings besting the Kolkata Knight Riders at home. That very first match and every other game of the IPL season will be webcast globally on YouTube (Note: 5 minute delay in India, match-length delay in U.S.), and the full-length videos of each match will be made available soon after they pull up stumps and retired to the pavillion. And this year everyone can watch the catch-up videos and highlights on their mobile phones as well as their computers.

So tune in as the match is happening. And if you missed a match (or want to watch in a more friendly time zone), view the whole thing later in the Past Matches tab at www.youtube.com/indiatimes. And since this is YouTube, you can always share, rate, and comment on videos throughout the channel, or upload your own video responses to the action.

So get ready for another big season of bouncers, leg breaks, and sixes. It’s going to be a fun 51 days.

Amit Agrawal, Head of Content Partnerships in India, recently watched “I grew up dreaming of this: Sachin